5/31/2023 0 Comments Motogp teams![]() VR46 & JL99 are incredibly valuable assets to yamaha's motorcycle operation and they definitely drive sales to the retail motorcycle operation. ![]() You couldn't pay an advertising firm to do better. If you're Yamaha and your total revenue is around $4b/year (2014 figure, from wiki) and your grand prix motorcycle branch is loosing a few million a year, but you have the 2 best riders riding what is perceived to be the best bike, that's they best advertisement you could wish for. Smaller teams loose less, but are less notable in the motorcycle world. The factories are loosing millions, but thats the price you pay to have your brand be considered the best motorcycle in the world. I bet the bigger the team, the more money they loose.
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